BAT

Basic Attention Token

Utility Token
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Basic Attention Token radically improves the efficiency of digital advertising by creating a new token that can be exchanged between publishers, advertisers, and users. It all happens on the Ethereum blockchain. The token can be used to obtain a variety of advertising and attention-based services on the Brave platform. 
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Comments

5 of 11 user opinions

AK
Product Manager at Exchange Union Source
If we nail the "microtransaction" part that alone will give users freedom to transfer value instantly and also freedom to control their data (via Basic Attention Token). I'd be sold instantly.
RS
Co-founder of Blockstack Source
The power of Brave's Basic Attention Token is it incentivizes users to disable ad-blocking & consent to advertising
JP
Group Product Manager at Adobe and Creator of Dogecoin Source
The most hilarious part of this Brave/BAT drama is the company admitting that the BAT rewards protocol does not utilize a decentralized ledger and that regarding reward/tipping data, "all can be erased".
SN
Investor at DTC Source
I just had a :wow: product moment in crypto (this is rare). Finally got around to downloading the Brave browser -- not having ads is a bit surreal. I'm excited to see Basic Attention Token rolled out broadly.
ZW
Founder and CEO of Zcash Source
Most of today’s Internet is built on an economic model (advertising) that is inimical to the rights and the mental resources of the users, and that exerts a corrosive influence on our society’s economy and our political discourse. BAT is an audacious attempt to disrupt that entire economic basis and replace it with something better.
RS
Lead Maintainer at Monero Source
The BAT ToS let’s them steal “unclaimed” tokens after 90 days, but they can also use “Sybil attack investigation” and KYC/AML excuses to prevent you from claiming your coins for 90 days. They’re basically the mafia.
SS
Founder of Democracy Earth Foundation Source
Brave has brought tremendous validation to the space with the Basic Attention Token, a great product and many users.
NC
Partner at Castle Island Ventures and Co-creator of Coinmetrics Source
Basic Attention Token ($BAT) is probably the only token with a plausible market and platform right now. Brave is doing fantastic work
FP
CEO of Satoshi Portal Source
This industry is entirely morally bankrupt. We have to call a spade a spade. BAT is one of the most obvious ponzi schemes I've ever seen. They raised $36M from investors, they claim it is donations, yet the "donation receipts" are traded.
TP
Author Source
The Basic Attention Token puts a dollar value, however imprecise, on a unit of your attention.
EG
Associate Professor of Computer Science at Cornell Source
A coin that gets created as a result of human time spent on browsing would be great. Worth taking a look at the Basic Attention Token, which requires browser support, but does essentially this.

Most helpful opinions

EG

EG Emin Gun Sirer Associate Professor of Computer Science at Cornell
A coin that gets created as a result of human time spent on browsing would be great. Worth taking a look at the Basic Attention Token, which requires browser support, but does essentially this.
TP

TP Taylor Pearson Author
The Basic Attention Token puts a dollar value, however imprecise, on a unit of your attention.
FP

FP Francis Pouliot CEO of Satoshi Portal
This industry is entirely morally bankrupt. We have to call a spade a spade. BAT is one of the most obvious ponzi schemes I've ever seen. They raised $36M from investors, they claim it is donations, yet the "donation receipts" are traded.
NC

NC Nic Carter Partner at Castle Island Ventures and Co-creator of Coinmetrics
Basic Attention Token ($BAT) is probably the only token with a plausible market and platform right now. Brave is doing fantastic work
SS

SS Santiago Siri Founder of Democracy Earth Foundation
Brave has brought tremendous validation to the space with the Basic Attention Token, a great product and many users.
RS

RS Riccardo Spagni Lead Maintainer at Monero
The BAT ToS let’s them steal “unclaimed” tokens after 90 days, but they can also use “Sybil attack investigation” and KYC/AML excuses to prevent you from claiming your coins for 90 days. They’re basically the mafia.
ZW

ZW Zooko Wilcox O'Hearn Founder and CEO of Zcash
Most of today’s Internet is built on an economic model (advertising) that is inimical to the rights and the mental resources of the users, and that exerts a corrosive influence on our society’s economy and our political discourse. BAT is an audacious attempt to disrupt that entire economic basis and replace it with something better.
SN

SN Spencer Noon Investor at DTC
I just had a :wow: product moment in crypto (this is rare). Finally got around to downloading the Brave browser -- not having ads is a bit surreal. I'm excited to see Basic Attention Token rolled out broadly.
JP

JP Jackson Palmer Group Product Manager at Adobe and Creator of Dogecoin
The most hilarious part of this Brave/BAT drama is the company admitting that the BAT rewards protocol does not utilize a decentralized ledger and that regarding reward/tipping data, "all can be erased".
RS

RS Ryan Shea Co-founder of Blockstack
The power of Brave's Basic Attention Token is it incentivizes users to disable ad-blocking & consent to advertising